Please Confirm
Are you sure you wish to REMOVE from your request basket?
British Swim School - Franchise
Quick Summary
British Swim School has leveraged a proven franchising model to become a leader in the $5 billion Learn to Swim School industry. Buying a franchise is a major decision, but the exploratory process to find the best franchise opportunity for you doesn’t have to be painful, and you don’t have to do it alone. Our mutual evaluation process is incredibly high touch, ensuring you receive all of the information you need to make an informed decision.
*Please contact "British Swim School" to confirm the accuracy of any information provided on this page.
British Swim School
Business Cost, Fees & Facts for 2024
| Year Founded | 1981 | |
| # of Existing Units | 171 | |
| Training & Support | Yes | |
| Home Office Location | Virginia Beach, VA | |
| Military/Veteran Promotion | Yes |
View More Quick Facts
Available In These States:
We are currently accepting inquiries in ALL States
- Overview
- Military & Veteran
- Testimonials
- Video
- Press Releases
British Swim School - Franchise
What Is British Swim School?
Learning to swim is an essential life skill that every child and adult should know, but it's about more than just mastering the perfect swim stroke; it's about teaching water safety and survival techniques to combat the many lives lost to drowning.
- A recognized trademark of British Swim School is its unique and highly effective teaching methods used to teach all ages how to swim and to be safer in the water.
- While many of our owners prefer to be hands-on owner-operators, it is also possible to start as a semi-absentee model, with the right team in place.
- Beginning with 1-2 office staff and 2-3 instructors, this business model allows for a lot of room for growth.
- Business coaches are available to assist franchise owners with all operational questions - from budgeting to hiring to training!
Hear It from Our Franchise Owners
"I love being a British Swim School owner because I get to turn fear into confidence and help people of all ages discover the joy that comes from achieving a goal through hard work and perseverance."
– Ashley Yates, Franchise Owner
Why British Swim School?
British Swim School provides an exceptional business opportunity providing a service that will never go out of style – and with a strong focus on people, cannot be replaced by technology. With a well-earned reputation including a ranking on Entrepreneur's Franchise 500 list, it's no wonder the mission-based brand is growing quickly across North America.
DEMAND: We provide warm water, small classes, highly trained instructors and unique programs with revolutionary techniques that are proprietary to British Swim School. Our gentle, fun and effective instruction ensures an incredible customer retention rate. Last year alone our 300-plus locations taught nearly 800,000 lessons. Our acclaimed aquatic program, combined with our fantastic franchise owners, means British Swim School is a recognized industry leader.
LOW INVESTMENT: The common perception is that to create a million-dollar franchise business, you need a huge chunk of capital. Not with British Swim School. Our model allows entrepreneurs with limited capital or those who don't want a six or seven figure investment risk hanging on their shoulders to launch their swim school and start generating revenue.
NO BUILD OUT COSTS: We help our franchise owners acquire "access to warm water" by partnering with predominantly indoor pool owners in fitness centers, hotels, schools, and other community facilities. We contract with these underutilized pools to bring in revenue for the facility owner, and of course for the franchisee. By using pool "space" managed by others, there are no ongoing costs associated with maintaining the facility. It's a win-win situation!
NATIONAL PARTNERSHIPS: British Swim School has existing partnerships with national fitness organizations like LA Fitness and 24 Hour Fitness and is working to secure additional partnerships at a national level. The company has also developed multiple local partnerships with other fitness centers, hotels and community centers. This helps our franchise owners to acquire warm, indoor pools quicker, without the need to negotiate new contracts with every location.
- British Swim School has leveraged a proven franchising model to become a leader in the $5 billion Learn to Swim School industry. Buying a franchise is a major decision, but the exploratory process to find the best franchise opportunity for you doesn’t have to be painful, and you don’t have to do it alone. Our mutual evaluation process is incredibly high touch, ensuring you receive all of the information you need to make an informed decision.
- British Swim School is the North American leader in “learn to swim” programs and is an easily scalable model. A purpose-driven brand, the company was revolutionary in developing a water survival program that enables young children to first survive a water incident and then develop the life-long skill of swimming within your community.
If you’re ready to start making a difference in your community, reach out to learn more and secure your territory today!
British Swim School appreciates the service and contributions of our veterans and is proud to be a five star member of the VetFran program. If you qualify to participate in this program, you may be eligible for a discount of $8,000 off of the initial franchise fee for the first British Swim School franchise. Please contact us to discuss your potential fit with this program and how we can assist you in launching a British Swim School franchise.
I love being a British Swim School owner because I get to turn fear into confidence and help people of all ages discover the joy that comes from achieving a goal through hard work and perseverance.Ashley Yates, Franchise Owner
We love British Swim School! Nothing has made us more proud than the fact we get to bring a water survival program to our community!Nora Farhat, Franchise Owner
The marketing team and franchise support staff provided endless assistance with EVERY aspect of pausing and restarting my business. Despite being a smaller independent company, I was able to effectively navigate these uncharted times and interact with my customers and business partners with knowledge and confidence.Stu Gelbord
What I like most about the opportunity to become an owner and own a location is the opportunity to grow. You can take a small model and grow it into something extreme, something you only dream about.Cassie Prochilo
What I like best about the business model is [the] small initial investment. [It’s] a very low risk to get started, versus going out and spending a million dollars to build a pool.Becky Grindle
British Swim School has been a great opportunity coming from a corporate background and going into a business that allows me to have flexibility but also have an impact on the lives of so many children.Angelica Monroy
Video not loading? Click here to download it.
22 May, 2023 - British Swim School Brings Much Needed Swim Safety Lessons to the East Bay
Details
21 May, 2023 - British Swim School Opened Two New Locations in Philadelphia Area
Details
11 May, 2023 - British Swim School Announces Partnership with Swim Angelfish
Details
10 May, 2023 - British Swim School Develops Young Adult Swim Program
Details
8 May, 2023 - British Swim School Experiencing Significant Growth with Newest Naples Location
Details
29 Mar, 2023 - British Swim School’s Newest Location Now Open to Serve Toronto and Scarborough
Details
24 Jan, 2023 - British Swim School Announces New Virginia Location
Details
20 Dec, 2022 - British Swim School Continues Rapid Expansion with North Columbus Location
Details
30 Sep, 2022 - The Nation's Premier 'Learn to Swim' Provider Adds Two New Locations
Details
28 Sep, 2022 - The Nation’s Premier ‘Learn to Swim’ Provider Expands Footprint in Palm Beach Gardens, Florida
Details
19 Sep, 2022 - British Swim School Opens Newest Franchise Location in Edmonton, Alberta on Monday, September 26
Details
8 Sep, 2022 - British Swim School to Open New Location in Michigan
Details
1 Aug, 2022 - British Swim School Opens New Location at City Sports in Vallejo
Details
21 Jul, 2022 - British Swim School Expands Franchise in Pennsylvania
Details
19 Jul, 2022 - British Swim School Adds New Location in Growing Tennessee City
Details
18 Jul, 2022 - British Swim School to Offer Lessons in Alberta’s Capital City for the First Time!
Details
17 Jul, 2022 - From Employee to Owner: British Swim School Greater Toronto Changes Hands
Details
16 Jul, 2022 - NEW BRITISH SWIM SCHOOL FRANCHISEES MAKING A BIG SPLASH!
Details
15 Jul, 2022 - British Swim School Expands Footprint in Canada
Details
1 Jul, 2022 - British Swim School Makes a Major Splash in Boston
Details
16 Jun, 2022 - British Swim School’s Incentive Program Leads to Rapid Growth in Canada
Details
15 Jun, 2022 - British Swim School Inks New Deal to Open Franchise Location in Toronto West –Etobicoke
Details
14 Jun, 2022 - British Swim School Continues to Make Strides with First Location in Cypress, Texas
Details
1 Jun, 2022 - British Swim School Named a 2022 Franchising@WORK Award Finalist by Franchise Business Review
Details
16 May, 2022 - British Swim School Expands Footprint in Maryland
Details
15 May, 2022 - British Swim School Launches Educational Campaign for National Water Safety Month
Details
16 Apr, 2022 - British Swim School Welcomes New Franchisees to Washington
Details
Thank You for Your Interest in this Franchise Opportunity!
Great news! British Swim School has reached its current goals thanks to high demand. More franchise and business opportunities are coming soon, sign up here for updates and be the first to know! Below are a few other suggestions to start with.